rosa clarà
- la decisión
Social media content
My latest project as a director, filmmaker, editor, and colorist for the social media videos of La Decisión by Rosa Clará.
A project born from sensitivity, storytelling, and the emotions that surround one of the most important moments in a woman’s life.
La Decisión begins in that moment before everything else: when nothing has been chosen yet, when emotion, doubt, excitement, and certainty all exist at once. That intimate, almost silent space became the creative starting point for these videos. I wanted to capture not only the dresses, but everything that happens before saying “yes”: the glances, the gestures, the breath, the connection with oneself.
From direction to color, every visual decision was made to support that emotional narrative, carefully shaping rhythm, light, and atmosphere so each piece could breathe elegance, calm, and truth. A project that speaks about choice, identity, and that moment when everything starts to fall into place.
Director: @martacpulido
DOP: @martacpulido
Camera Operator 2: @yoelbautista_
Model: @sorayaszulc | @daniellecoppera
MUA: @hliepkova
